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Behind The Scenes Of A Grand Opening: Ripple Ice Cream's Big Day

  • Writer: Noah Mittman
    Noah Mittman
  • May 24
  • 3 min read

This weekend, we had the pleasure of filming the grand opening of Ripple Ice Cream in Conifer. The excitement was palpable as the community gathered to celebrate this new addition. From setup to the ribbon cutting, we captured every moment of this special day.

Key Takeaways

  • Preparation is Key: The importance of planning and organization for a successful event.

  • Community Engagement: Utilizing local groups on social media can significantly boost visibility.

  • Content Creation: Documenting the process can serve as valuable marketing material.

The Build-Up To The Event

The day started with a flurry of activity. I arrived at the venue, ready to capture the essence of Ripple Ice Cream. The team was buzzing with energy, and I could feel the anticipation in the air. Matt, the owner, was particularly anxious about the final touches on the ice cream truck, which had just been completed that morning.

I set up my gear, excited to film not just the event but also to gather interviews that would help introduce Ripple to the community. It was crucial to get a sense of the brand's mission and vision, so I planned to catch Matt for a quick chat later.

Filming Strategy

As the crowd began to gather, I knew I had to be strategic about my shots. I set up my gimbal for smooth footage and planned to do some time-lapses as the line formed. The goal was to capture the excitement of the opening and the community's reaction to the new ice cream offerings.

Tips for Filming Events

  1. Get the Right Angles: Always look for the best angles to showcase the event. I decided to shoot from various perspectives to keep the footage dynamic.

  2. Capture the Atmosphere: Focus on the crowd's reactions and interactions. This adds a personal touch to the video.

  3. Plan for Interviews: Schedule time for interviews with key people involved in the event. Their insights can add depth to the story.

The Ribbon Cutting Ceremony

The highlight of the day was the ribbon cutting ceremony. It was a moment of joy and celebration, marking the official opening of Ripple Ice Cream. Matt spoke passionately about his journey and the vision he has for the business.

His words resonated with the crowd, and it was clear that the community was excited to welcome Ripple into their lives. I made sure to capture this moment, knowing it would be a key part of the final video.

Social Media Strategy

While filming, I also shared tips on how to effectively promote the event on social media. I emphasized the importance of joining local Facebook groups and sharing content that resonates with the community. Here’s a quick rundown of my strategy:

  • Join Relevant Groups: Engage with local community groups to share your content.

  • Post Regularly: Consistency is key. Share updates and behind-the-scenes content to keep your audience engaged.

  • Be Your Own Cheerleader: Promote your work actively. If you don’t, no one else will.

The Aftermath

After the event, I checked in on the video views. Initially, the numbers were low, but after sharing the video in various groups, I saw a significant increase. It’s a reminder that promoting your content is just as important as creating it.

Final Thoughts

The day wrapped up with a sense of accomplishment. Ripple Ice Cream had successfully opened its doors, and I had captured the essence of the event. It was a win-win situation, and I left feeling excited about the final video and the community's response.

As I continue to document these stories, I’m reminded of the power of community and the joy of sharing experiences. Here’s to more successful events and the stories they bring!

 
 
 

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